I started Swarm to create opportunity for the 2% of young people who fall down the gap between university and vocational training. I talked about it to a group of Enactus students at Amazon's London office recentlly.
Our Amazon host described how the orginal Amazon business plan was written on a napkin by founder Jeff Bezos. Back then he had no idea how large Amazon was going to grow. He just set out to make a difference in a marketplace he understood.
I'm not saying that Swarm will ever become as large as Amazon. But it's certainly shaping up to become a national player. My role now involves talking with organisations interested as acting as Swarm catalysts. Some are housing associations, others business groups and one, a football club.