Stuff Stigma 2007 - Conference information
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NORWICH STUFF STIGMA CONFERENCE – 02 FEB 07
The conference forms part of a larger campaign led by Robert Ashton with the following objectives:
• Stimulate and support more effective collaboration between mental health organisations (voluntary & statutory) and local employers. • Encourage the development of a ‘ground up’ strategy for the long term reduction of stigma and discrimination • Maintain and grow public awareness of the need to reduce stigma, improving employment prospects for people with mental health problems • Provide a ‘best practice’ model that demonstrates how an initial anti-stigma campaign can be launched, then effectively embedded and focused within a community with measurable, positive benefits. The campaign follows the successful ‘anti-stigma pilot’ project staged by Rethink in March 06 and is endorsed by Dr Ian Gibson MP who is strongly supportive of the need for innovation in this area.
Rethink’s Norwich media campaign:
• Doubled the proportion of people willing to admit to a mental illness • Encouraged 54% more people to admit that they cared for someone with a mental illness • Reduced by 25% the proportion of people who thought that schizophrenics are likely to be violent towards others • Doubled the number of people who would admit to having a mental health problem should it happen to them in the future Who it’s for
• Managers from all mental health charities in Norwich • Primary and secondary mental healthcare workers • Managers from public bodies working in this area • Senior HR people from local employers • Reps from FSB, CIPD, BACP and other relevant organisations • Operational managers from employers who face the day to day challenges of employing people with mental health problems • The media • ‘Service users’ and those attracted by media coverage Programme
1345 Coffee/registration/networking 1415 Chairman’s introduction Robert Ashton, author and activist 1425 Setting the scene Dr Ian Gibson MP 1440 Stigma in Norwich – the Rethink experience – Paul Corry, Public Affairs Director, Rethink 1520 Keynote – Community change from the inside out – Andrew Mawson, founder Community Action Network. Andrew will describe how by nurturing the desire for change and truly empowering the people within a community, sustainable change can be achieved. 1550 An innovative solution – a case study – Greg Hoar, Charlies Juice Bars, Suzi Heybourne, Meridian East. 1600 The way ahead – panel discussion led by Dr Ian Gibson MP 1615 Questions from the audience 1630 Exhibition, refreshments and networking 1800 close
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