When fast food fast annoys you
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Imagine the scene. I've arrived in South Shields having run 13.1 miles with 40,000 other people. I'm famished and craving a fatty cheesburger. There are four vending vans and long queues at each. One is larger than the rest and has two queues. I join one of them. Half an hour later I'm at the front - cold, faint and starving. The guy serving tells me that his queue is for chips only. To get a burger you need the other queue. When challenged - I was pretty annoyed - he said it was not his van, he thought the rule was stupid, but he was only there to sell chips and that was that. I told him I was not moving until I had a burger. The people behind me became anxious . . . not all of them were mind readers and many also wanted a burger. After swearing at me, the system and the world in general he relented and broke the rules. Moral: If you want your customers to follow rules, you need to inform them before it's too late. After 30 minutes in the wrong queue, no one's going to welcome being told to go to the back of a different queue and start a gain. Finally: What really made this episode stupid was that people in the burger queue were also being served chips! |